Spotify for Artists is your Artist Profile editing portal, so if you ignore it, you simply won’t build your followers. People listen more to artists that interest them, this is your first chance to impress, and you want to get it right. Whether somebody has seen you live, heard you on the radio, or discovered you via Spotify playlists, there’s a good chance their next move will be to check your Artist Profile. Well, Spotify is the undisputed heavyweight champion of streaming platforms, so hundreds of millions of listeners are likely to be introduced to – or look for – your music on Spotify first. So it’s a good idea to just read through once now, get an overview, then you can go through again if you’re looking for that extra depth. If there are any terms or questions you have, we’re pretty sure the answers are in our In more depth / FAQs section at the bottom of this guide or some of the many linked articles and tutorials throughout. It should all be quite straightforward, but don’t worry if some of it feels a little overwhelming, that’s normal with anything new. We’ll also look at some of the other cool things you can do, like adding Spotify Canvas videos to your tracks, and sharing these across social media channels to build your followers and generate more streams.
Sufren menos los que tienen caja suficiente (más tiempo), han diversificado sus canales de captación a tiempo, tienen gran base de clientes, tienen puntos de distribución tradicionales o apostaron y crecieron sus ventas en marketplace.In this guide we’re going to look at how to claim your Artist profile, tailor the different aspects of your Spotify artist account, start accessing lots of juicy in-depth Spotify data about your listeners (age, location, gender, and more), and, critically, understand what you can do with it to help your music career. No ha pasado de golpe, ha sido un proceso.
Los formatos de publi y contenido (3 segs para captar la atención) premian los productos vs las marcas. Las audiencias en IG tienen datos de engagment por los suelos. Muchos más recursos dedicados y retornos más lejanos. La mayoría del contenido que consumimos es en vídeo.
Mercado hiperfragmentado en subculturas provoca nichos muy pequeños. Mercado con menor poder adquisitivo por la inflación y por miedo. Subida de precios y retrasos en la cadena de suministros. Los CAC del canal ecommerce no paran de subir. La tormenta perfecta que está llevando a muchas empresas a sufrir con la caja, echar equipo, virar la estrategia o cerrar directamente, ¿qué ha pasado?
0 kommentar(er)
